Bhutan has become the first country to integrate cryptocurrency payments across its entire tourism infrastructure, enabling visitors to use Binance Pay for everything from booking flights and paying visa fees to purchasing local goods in rural areas. The system, implemented in partnership with Binance Pay and fully digital DK Bank, supports over 100 cryptocurrencies—including Bitcoin, Binance Coin and USD Coin —and is accepted at more than 100 merchants nationwide.
Tourists can complete transactions via static or dynamic QR codes, with DK Bank instantly converting crypto payments into Bhutanese ngultrum, avoiding volatility for merchants and eliminating traditional card fees. Real‑time confirmations, two‑factor authentication, encryption, and zero gas fees ensure a secure and efficient experience. Department of Tourism director Damcho Rinzin emphasised that the solution “empowers even small vendors in remote villages to participate in the tourism economy”.
The initiative aligns with Bhutan’s broader strategy of embedding digital assets into its economy, which already includes green Bitcoin mining powered by hydropower. With a cryptocurrency reserve worth over US$600 million and bitcoin holdings exceeding 12,000 BTC, Bhutan aims to leverage its carbon‑neutral energy for economic diversification and sustainable growth.
Binance CEO Richard Teng described the partnership as “setting a precedent for how technology can bridge cultures and economies”, reflecting a vision that blends tradition and digital innovation. The kingdom’s emphasis on Gross National Happiness underpins this move: by making tourism more accessible and inclusive, Bhutan hopes to reinforce community wellbeing and economic opportunity across all regions.
Bhutan’s payments infrastructure ties into existing efforts to tackle youth unemployment—estimated at between 16.5 % and 19 %—and brain drain by cultivating jobs in blockchain, AI, and fintech. Since 2019, the sovereign wealth fund Druk Holding and Investments Ltd. has mined cryptocurrencies using surplus hydropower, channelled gains into public salaries, and fostered youth training to build a future-proof economy.
Initial adoption has drawn participation from boutique hotels, tour operators, and rural artisans. By enabling markets in Thimphu and remote mountain villages to accept digital payments without traditional banking hardware, the system extends financial inclusion where it has been limited. Analysts note that reducing transaction friction and foreign‑exchange costs is likely to enhance Bhutan’s appeal to digital‑savvy travellers and boost tourism revenues.
Bhutan’s model emerges amid a global rise in crypto‑enabled travel. Nations such as Thailand and El Salvador have piloted tourism payments, but Bhutan’s national‑level implementation is unprecedented. The country also plans major future investments, including expanding hydropower from 3.5 GW to an estimated 15 GW over the next decade and exploring smart‑city projects like Gelephu Mindfulness City to further embed digital and green infrastructure.
Challenges remain. Regulatory clarity for cryptocurrencies in Bhutan is still evolving, and full infrastructure rollout in remote areas will test logistics and connectivity. Moreover, sustainability will depend on maintaining the balance between technological advancement and the country’s core value of environmental stewardship.